Kruue Identity

This Summer I have been working on a series of logos with a new up-and-coming business called Kruue. We have been working hard together to establish a strong identification system for the company. Essentially, each University affiliated with Kruue will receive their own crest incorporating an important building or landmark at their school. The goal is to establish a cohesive, easily identifiable & iconic logo system each and every member of Kruue can be proud of.

So what exactly does Kruue do?
Via Kruue.com, "Establish the top industry leaders within college markets. Create specials/deals for college students around the country at the endorsed businesses which the students have chosen to support. Help college students gain experience in their chosen field, as well as help expose their name to employers worldwide. Increase revenue and awareness for local and national companies," by creating, "An exclusive network of hand selected students chosen to represent their university with the most influential students on campus."

For more visit: Kruue.com

Check em out (more to come):

National Logo

Central Michigan: Warriner Hall

Wright State: Nutter Center

University of Louisville: Grawemeyer Hall w/ The Thinker